Iching

Web development principles



the iching
phylosophy

the Heaven

be creative

the Earth

be receptive


the Fire

be tenacious

the Water

be profound


the Wind

be gentle

the Thunder

be exciting


the Lake

be complete

the Mountain

be resistant




ch'ien

as the Heaven:
be creative

"if you are alert to the Creative, you will meet with good fortune now"

branding
naming
imaging
developing


k'un

as the Earth:
be receptive

"Bear with things as the earth bears with us: by yielding, by accepting, by nourishing"

learning
conversating
sharing
mind-opening


li

as the Fire:
be tenacious

"Cling to the power of higher truth"

working
engaging
innovating
launching


k'an

as the Water:
be profound

"Flow like pure water through difficult situations"

analyzing
knowing
understanding
flowing


sun

as the Wind:
be gentle

"Consistent correctness turns every situation to your advantage"

persuading
simplifying
minimizing
optimizing


ch'en

as the Thunder:
be exciting

"The shock of unsettling events brings fear and trembling. Move toward a higher truth and all will he well"

focusing
structuring
prioritizing
revolutioning


tui

as the Lake:
be complete

"True joy is experienced by those who are strong within and gentle without"

integrating
taking perspective
meditating
enjoying


ken

as the Mountain:
be resistant

"Still your emotions through meditation"

growing
building
protecting
keeping still